THE BRIEF
To help celebrate the brand’s 50th birthday in 2019 through a talent & media partnership.
THE SOLUTION
We teamed up with some of the biggest & best fashion influencers in Europe to help showcase the latest brand range & celebrate the birthday!
THE RESULT
• Curated and managed 15 fashion & media influencers across 12 countries delivering assets for digital and POS • Digital reach of over 25 million people with over 1.5 million engaged interactions